Recent Campaign

Goulburn Region — Multi-Location Summer Aerial Campaign

The challenge for Goulburn Region Tourism isn't individual attractions — it's showing the region as a single connected place worth making a trip for. This campaign was built around that idea: a continuous visual journey from first light to dusk, moving across eight of the region's most distinctive locations.

Filmed with cinema-grade drone and complemented by archival handheld footage, the shoot opened at Murchison Gap as soft morning light broke through horizon-level cloud cover. From there the story moved through the volcanic boulders of Pyalong, the town of Euroa, the Mt Wombat lookout and Polly McQuinn's Weir — before settling into the warmth of Mitchelton Wines in late afternoon light and closing at Lake Nagambie as sunset turned the water to gold.

The result is a visual portrait of a region that rewards the people who find it — exactly the feeling GRT needed their content to create.